Social Media Manager Job Description

Job Overview

We are looking for a creative Social Media Manager to grow and manage [Company Name]'s social presence across platforms. You will create engaging content, grow our communities, run paid social campaigns, and measure the impact of social on our brand and growth goals. You know what makes content go viral and how to build authentic community.

Key Responsibilities

• Manage daily content publishing across LinkedIn, Twitter, Instagram, and YouTube
• Develop and execute a social media content strategy aligned with marketing goals
• Create or coordinate the creation of social media posts, graphics, and short videos
• Engage with the community by responding to comments and messages
• Run paid social ad campaigns on LinkedIn and Meta with defined ROAS targets
• Monitor brand mentions, hashtags, and competitor social activity
• Track social media KPIs (reach, engagement, followers, CTR) and report monthly
• Collaborate with design, content, and product teams for campaign content

Requirements & Qualifications

• 3+ years of social media management experience for a brand or agency
• Strong understanding of platform algorithms and content best practices for LinkedIn, Instagram, and Twitter/X
• Experience with social scheduling tools (Buffer, Hootsuite, Sprout Social)
• Proficiency with basic graphic design tools (Canva, Adobe Express)
• Data-driven approach with experience analysing social analytics dashboards

Core Skills & Technologies

Nice-to-Have Qualifications

• Video editing (Reels, Shorts)
• Influencer partnership management
• Experience with social listening tools (Brandwatch, Mention)

What We Offer

• Competitive salary
• Creative freedom
• Health insurance
• Hybrid work
• Social content budget